SEOUL, SOUTH KOREA – MARCH 26: In this handout image provided by South Korean Presidential Blue House, South Korean President Moon Jae-in discuss with global leaders on a coronavirus response and share South Korea’s strategy during their virtual summit on March 26, 2020 in Seoul, South Korea. The Group of 20 (G-20) advanced economies plans to open the emergency video session, officially named “Extraordinary Virtual Leaders’ Summit on COVID-19,” following Moon’s offer to hold such an event earlier this month. Moon used it to share South Korea’s know-how to counter the virus and policy to limit the economic fallout of it, according to South Korean Presidential House said. (Photo by South Korean Presidential Blue House via Getty Images)
A leader’s response to a crisis is much more than speeches. Yet the messaging may play a key role in obtaining the public’s trust and co-operation. Examples: New Zealand Prime Minister Jacinta Ardern’s swift reaction to the Christchurch shootings illustrate a good leader. Another one is South Korea President Moon Jae-in who communicated coronavirus information early and consistently to inspire a wartime sense of purpose within the public.
Jakarta, 30 May 2020